Successful Business Coaches Have a Tight and Accurate Benefit Statement

If there is a single, number one mistake we all make, it is not fine-tuning our niche tightly enough. It’s literally possible that if there are as few as 100 of your ideal target prospects in your normal marketing area – you will be able to achieve your goals for a lifetime of endless new [...]

Are You Looking For Your Niche in All The Wrong Places?

Finding your niche could not be more straightforward. You just choose who you want to serve and then do it. The actual reason, from my experience, that people can’t seem to find their niche – is their inability to describe what makes them and their offerings unique, desirable, and beneficial to their target audience.
The essence [...]